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Dyn Grows Sales & Marketing Group with Four Strategic Moves and Hires

Keeping the Pressure on DNS Industry Competition

Over the past couple of months we’ve been busy searching and bringing on some key talent to join the Dyn Inc. sales and marketing team. I, personally, have been traveling around, interviewing candidates, networking like mad, and determining the best possible way to grow brand awareness, up market share, and blow away revenue projections. Things have without a doubt been progressing nicely, but there were a few holes that needed to be filled… so we went out and filled them.

First off, as you’ve probably been able to tell, we added Ryan Nicholson an experienced Web Designer to Dyn Inc. His prior work experience comes from Dynect Platform customer, WhippleHill, a SaaS provider and web development shop in the education space (I actually spent 6+ years working there myself!). Ryan spent the past two years designing sites for the best K-12 private schools in the world (among his diverse freelance experience) and brought a much-needed fresh, edgy, strategic design approach to Dyn Inc. as a whole. http://dyn.com is his baby, is a great improvement and will constantly grow.

In early September we decided to promote from within and moved experienced DynDNS.com support technician, James Settle, over to sales as a Business Development Rep (BDR). The BDR responsibility for James is cross-functioning as he heads up the DynDNS.com sales efforts, provides enterprise sales team support for the Dynect sales reps, manages his own opportunities, and pushes the envelope on all lead generation activities for the company. James splashed onto the scene in October and secured a half dozen new accounts. Needless to say, we’re psyched to have such a hungry, ambitious guy play an important role on the team.

Day-to-day marketing efforts at Dyn Inc. have found a consistent, organized manager. When Lindsey Smart’s resume crossed my desk I knew we had a great candidate to serve as our Marketing Manager. Lindsey spent five years at Everything Channel (formerly Gartner), working as a Marketing Manager responsible for driving sales, attendance, marketing and communications efforts for over a dozen IT industry events yearly. Her experience communicating with CTO’s, IT Directors, Tech VP’s, and Network and System Engineers made her an ideal fit for Dyn Inc. All of our work to date will be taken to another level of detail, thanks to her involvement.

Lastly, in mid-October, long time Dyn Inc. friend Josh Delisle left several successful years at Cognos/IBM (IBM acquired Cognos in late 2007) and jumped aboard as our Business Development Manager. With a mix of direct sales, channel sales, and lead generation experience, Josh will drive the process behind all business development initiatives at Dyn Inc. With a growing team of BDR’s at his disposal, we expect Josh to help meet and grossly exceed revenue goals. Josh’s large company perspective and experience, mixed with his rigorous work ethic and skill will surely prove huge dividends for the company overall, well into the future.

That’s all for now as we continue to see the outsourced DNS Industry take shape. Go Big or Go Home.


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Kyle York
Whois: Kyle York

Kyle York is GM & VP, Product Strategy, and has been a long-time executive, having joined in 2008. Over the years, he has held go-to-market leadership roles in worldwide sales, marketing, and services. In his current role, Kyle focuses on overall corporate strategy, including: positioning and evangelism, new market entry, strategic alliances and partnerships, M&A, and business development. Outside of Oracle Dyn, Kyle is an angel investor, entrepreneur, and advisor in several startups.