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3 Ways to Capture Your Share of 1.6 Trillion in 2015 Online Retail Sales

2015 is expected to bring in 1.6 trillion in online retail sales, however it will not be as easy as a click of a mouse for retailers. Online shoppers are Internet savvy and demand a high-performing web shopping experience.

While consumers are willing to wait upwards of 3 minutes to stand in line at the store for a purchase, they are not willing to wait more than 3 seconds for a web page to load for an online purchase. Also, if a consumer returns to a site after a previous purchase and is not greeted with a consistent experience, they will quickly go elsewhere, tarnishing the chances for future purchases.

So what’s a retailer to do? Turn to an Internet Performance company who can provide a globally consistent and fast web experience so consumers keep coming back.

Retail Infographic


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Whois: Kristi Mason

Kristi Mason is the Director of Brand Marketing at Dyn, the world leader in Internet Performance Solutions that delivers traffic management, message management, and performance assurance. Follow her on Twitter: @KristiSpeaks and @Dyn.